The Mass Tort ROI & Intake Calculator
Discover your true CAC, breakeven cost per lead, monthly profit, and the exact revenue you're leaving on the table — built for mass tort firms.
Quick benchmarks
Blended ad spend ÷ raw leads
Leads you actually reach by phone or text
Contacted leads that sign a retainer
Used for monthly & annual projections
Strategic Insights
Breakeven CPL at current conv.
Leads needed per signed case
Expected fee per raw lead
After CPL, before overhead
Your Current Reality
With TortSignal Advantage (+15% contact, +10% signed)
Sensitivity: Monthly Profit
How monthly profit changes as CPL and Contact-to-Signed vary. Your current scenario is outlined.
Your scenario
CPL $250 · 20% signed
Monthly profit
Hover a cell to inspect
Signed cases / mo
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Cells where revenue exceeds spend appear emerald; loss zones appear red. The boundary between them is your breakeven curve at the current Lead-to-Contact rate (40%) and 200 monthly leads. Adjust sliders to re-center the chart.
True CAC = CPL ÷ (Lead-to-Contact × Contact-to-Signed). Fee per case = Settlement × Contingency. ROI = (Fee − CAC) ÷ CAC. TortSignal Advantage models a +15 point lift to contact rate and +10 point lift to signed rate (capped at 100%) based on benchmarked intake playbooks. Projections assume your stated monthly lead volume and ad spend.
For informational purposes only. Not legal advice. No outcome is guaranteed. Estimates are illustrative and depend on your firm's actual operations and market conditions.